These
days, various businesses are there, who are looking to sell their
products online to expand their business on a high-level. Across the
world, you would find lots of online businesses, who want such eCommerce
website, where they can sell their complete range of products without
any hassle. When it comes to sell your products online through e-store,
the major problem is that how you get paid for your sold products and
services. If you are a new comer in the eCommerce industry, you will
surely open up a merchant account in banks, which will be rejected.
However,
you also need to get an exceptionally functioning eCommerce software
platform which is not as affordable as it sounds; you need to spend your
lots of money. If you are looking for easy and cheap method to get
started with eCommerce site, PayPal is one of the excellent processes
that surely like by your customers. Many of you all may not have
complete information about PayPal and its features. It is a universal
payment processor that is highly popular among eCommerce businesses.
It
enables payment and money transfers to be made online. We can say that
it is one of the best options to pay for credit card when purchasing
products and services online, checks and money orders. Being a highly
demanded payment processor, PayPal is one such solution that maximum
number of eCommerce websites has PayPal integration beside other payment
methods.
Using PayPal is Safe or Not?
Most
of the PayPal users have question in their mind that using PayPal is
safe and secure for their eCommerce website or not. One of the best and
most secure payment processors ‘PayPal’ that allows your customers to
redirected to the PayPal site. At the time of purchasing products from
your site, your customers will be redirected to the PayPal site.
In
this age, eCommerce merchants do not have to opt for merchant account
as they need to buy security measures. So, PayPal secures check-out
process of your customers as it comes with many security measures
installed. The best thing about PayPal is that if your customer already
has an account with PayPal, then they do not have to enter their credit
card number.
How to Setup PayPal to your eCommerce site?
One of the major questions for eCommerce merchants
is “How to setup PayPal to your eCommerce site?” Well, it is extremely
easy and simple to setup PayPal to your eCommerce website. Firstly, you
just need to sign for a PayPal account. After signing up, you will have
some other commerce tools including inventory tracking, capability to
save your PayPal check-out buttons. At the main page of PayPal, you will
find Website Payment Standard from where you are allowed to select that
whether you want to add buttons to “a single item” or want to “add
multiple items” with the help of PayPal’s shopping cart.
From
these two options, you are allowed to choose any option as per your
eCommerce site’s requirement. Apart from this, you can also develop
third-party carts, which is quicker way to integrate it to your site.
There
are many eCommerce sites that are selling multiple products on their
website, so it is better for them to go with multiple options that allow
them to sell multiple items. If you want to opt for multiple items, you
can click the option that enables you to sell multiple items. After
this, you will be asked to customize your PayPal payment button.
Give
name to your each product to make tracking easier and simpler. However,
it is optional for you, but you should for this. Your product’s price
and currency should b kept that you can select from the given list.
Choose the currency that meets with your eCommerce site and if your
eCommerce website selling products globally, make sure to USD.
After
this, you can also setup shipping and tax as per your location’s
shipping and tax rate. The image that is given below contains optional
steps:
When
it comes to step 2 and step 3, they are optional for you, but it is
recommended to you that choose these options as it offers more features
to your PayPal checkout process like tracking inventory, customize
checkout pages, profit & loss and more. Once, you done with entire
features, you should upgrade your free account to business account. Now,
you can click on create button. Now, you have developed your button
that you need to integrate into your eCommerce website. Lastly, you need
to click the code area and copy it. Paste it into your eCommerce site
at the below the product that you are selling.
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